中國網站品牌欄目（頻道）
不知道大家注意到沒有，這兩年各個公司的“總”忽然多了起來。似乎是個領導就得叫“總”，以至于有些同姓的領導經常被搞混。其實，這種現象好幾年前就有了，叫“頭銜通脹”，只不過這幾年更普遍了。
Title inflation is the practice of assigning a more impressive-sounding name to a job position, usually without providing additional responsibilities, resources, or benefits.
Title inflation指給某個工作崗位定一個聽起來很厲害的名字，而工作職責、資源及待遇均沒有變化，即“頭銜通脹”。
A “manager”, for example, is anyone who heads up a project or department, no matter how small and insignificant it may be. A “strategist” is anyone who plans tasks. Anyone who holds the title “senior” has had five-plus years experience in the job. Nothing special about the job but the title makes it sound so grand and important.
比如，某個項目或部門的負責人都可以叫“經理”，無論這個項目或部門有多小或多么微不足道。規劃任務的人都可以叫“策略師”。入職5年以上的都可以在頭銜中加上“資深”二字。工作本身并無特別，只是頭銜顯得很高級很重要。
Title inflation has been around for years but it seems to have become more prevalent since the financial crisis. There’s a good reason for that. A fancy job title is cheaper than a pay rise or big salary. It’s all about promotion without compensation. (Source: about.com)
頭銜通脹現象已經出現好幾年了，不過金融危機以來似乎有愈演愈烈的趨勢。原因很明顯。給一個好聽的職位頭銜比出高薪或漲薪都省錢。其實就是光升職不加薪。
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（中國日報網英語點津 Helen）
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